產(chǎn)品介紹
Some operators think that models are easier to show, and put a lot of models in their own shops, but they will have the opposite effect, making people feel that the brand has some "water" and the so-called "rare things are expensive ". Wearing the best style on the model has the best effect.
Rational use of "live models"
The shop guide is the living model of the clothing franchisee, which style they will sell, this is a good way to reduce inventory.
6. store display should be rhythmic
Do not divide the color system too rigid, the left side of the store is cold color right is warm color too uncoordinated, cold and warm collocation to have a sense of rhythm.有的經(jīng)營(yíng)者認(rèn)為模特比較容易出展示效果,就在自己的店鋪放很多模特,但卻會(huì)起到相反的效果,讓人感覺這個(gè)牌子有些“水”,所謂“物以稀為貴”,把款式穿在模特上有效果。
合理利用“活模特”
賣場(chǎng)的導(dǎo)購(gòu)員是服裝加盟店的活模特,她們穿哪個(gè)款式就會(huì)賣哪個(gè)款式,這可是減少庫(kù)存的好方法。
6、賣場(chǎng)陳列要有節(jié)奏感
不要把色系分的太死板,賣場(chǎng)的左邊是冷色右邊是暖色太不協(xié)調(diào),冷暖搭配要有節(jié)奏感。