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Shop, window, advertisement and so on are the factors that directly attract customers into the store, and the most direct response of customers is the visual stimulation of goods, the advantages and disadvantages of commodity display, which directly affects the number of customers and stimulates the consumption of customers. The concrete display should start from many aspects, show the display effect from different ways, in order to achieve the customer's goal. Store display is mostly different by function, such as trousers area, hat area and so on, but because the modern product design is all oriented to the whole collocation, and in order to cooperate with the reform of commodity visual serialization, gradually readjust the commodity furnishings.店鋪、櫥窗、廣告等是直接吸引顧客走進店里的因素，而顧客直接的反應是對于商品的視覺刺激，商品陳列的優劣，直接影響到顧客人數及刺激顧客的消費。具體的陳列要從多方面入手，從不同的方式表現出陳列效果，以達到顧客的目的。店面陳列多半以功能來區別，如褲子區、帽子區等，但由于現代的產品設計均是面向整體搭配，且為了配合商品視覺系列化的改革，漸漸在商品擺設上重新調整。